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| Free advice – What’s your sale or marketing problem? |
| Free telephone or email response. Tell us what you want to improve or achieve in an email to gareth@gapmanagement.co.uk include your contact details and we will get back to you with our advice and recommendations. In your email please include information on your business its products and services and your website. Please only one issue per email and one per company. |
| The Enterprise Shows and Successful Marketing |
| See and hear Chartered Marketer, Gareth Morgan talk about Successful Business Marketing at The Enterprise Show in Hull on Saturday10th and Sunday 11th April. Gareth will tell you how to use marketing to kick start your sales. For more details and to register visit www.theenterpriseshows.com Gareth will also be giving the same talk in Sheffield,April 24th and 25th and York on May8th and 9th |
| Chartered Marketer |
| Chartered Marketer status has been awarded to Gareth Morgan, managing director, of GAP Management Ltd |
How can the gap model be used to increase use of health service rarely used because of lack of knowledge about what the services entail and can the gap model be used to improve internal communications between service users and staff and how?. |
There are a number of ways the GAP Model could be used to help you Our model could be used to identify the target audiences and the most cost effective ways of communicating the message to the groups. It will help to focus on the benefits of the service and answer the “what is in it for me?” question. The model will also give a framework for a marketing programme that can be used week in week out. It can give you ideas on the marketing tools to use and how to improve the effectiveness of any marketing you currently do, either in print on the web or in person. Our model typically breaks down into: Marketing planning. Here we would help you to set your objectives and goals, review the market opportunities, identify the target audiences, formulate a strategy, and then help with the implementation, monitoring and resources needed. The strategy will identify prioritises, timescales and resources needed. You would benefit from a marketing plan that is practical and cost effective that can be used to guide their daily, weekly and monthly marketing activities. Marketing communications: Here we can help by creating sales letters, writing web copy, developing advertising and PR campaigns, developing sales material and aids, to managing events such as exhibitions and trade shows. We ensure that the marketing tools created are customer focussed, promote the benefits of the service or product and answer the question “customers will buy from me because?” You benefit from an integrated programme of activities that improve the effectiveness of your marketing be it on paper, on the web or face-to-face. The model is equally suitable for both internal and external customers. The key is to tailor the messages and means of delivering that message in the most cost-effective way. |
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Personal Help?For personal help with marketing and sales to grow your business:-Tel: 01226 290288 Email: Click Here |
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