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Practically driven marketing that works

GAP Management is active in every aspect of marketing from developing and implementing marketing plans to the creation of lead generating direct mail campaigns and knowledge workshops.

Over 400 people attended marketing workshops at the Enterprise shows in April and May.

Recent projects include:
· Marketing plan for Revitalaser, a start up business.
· Direct mail and telemarketing campaign for Lojix.
· Sales letters for Glo design.
· Marketing action plan for Advantage Business Psychology.
· Sales letters for Healthandsafety4U.
· Marketing plan for UK Sports Camps.
· Direct mail campaign for Chilli Champagne Bar.
· Marketing clinics for students at Sheffield Hallam University.

What do you have to say?
“These are great”
“I’ve always struggled figuring out my USPS…you have spotted a few”
“Food for thought on ways to get started”
“Like the approach and the amount of fresh ideas”
“Very good”

“In the current economic climate it is important to ensure that your marketing is practical and results driven,” says Gareth Morgan, managing director of GAP Management. “ We always start by asking clients what they want to achieve and how can we help them? Then we help them to achieve the results they want”
 

Marketing Services

Branding - Branding is your reputation built up over time and how you wish to be seen by customers and prospects. For us marketing is everything you do in your business. More than advertising, it includes how you answer the phone, the music you play while customers are on hold, your business appearance, your vehicles, your stationery and your sales literature.

You and your team are helped to establish the key messages to communicate. We define your core offering, your Unique Selling Points (USPs and yes every business has some) the differences between you and the competition. We focus on the benefits of trading with you and ask the question:

What is in it for the customer?

Next we customise the tone and style of your literature to each audience. One tone may not be suitable for all audiences. We develop copy that focuses on the benefits to the customer. We make sure there is a common tone and style across all your material and that every element works together.

Examples

  • Developed sales campaigns
  • Launched new products
  • Written copy for sales brochures, leaflets and catalogues
  • Written copy for sales letters
  • Sourced mailing lists
  • Generated sales leads
  • Designed and implemented promotional programmes
  • Written Press Releases
  • Designed and written newsletters
  • Organised exhibitions, seminars and events
  • Create corporate identity programmes
  • Developed advertising campaigns
  • Managed telesales campaigns
  • Advised on pricing policy
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GAP Management Ltd.  Registered in England number 4977421.  Registered Office: 12 York Place Leeds LS1 2DS.  VAT Number: 738044433